
Killing the $2,000 Photoshoot: How We Used AI to Generate a Catalog for $0
AI Business OS | Fraction Labs X Miracle Touch Salons

Fraction Labs
Dec 15, 2025

Service Deployed: AI Business OS + Generative Asset Pipeline
Location: Bengaluru, Karnataka
Industry: Premium Personal Care (Cosmetics & Therapeutics)
Tech Stack: Lovable, Superbase, Generative AI,
The Problem
The client relied on a legacy web infrastructure with high friction in user scheduling, resulting in a 40% drop-off rate at booking. Additionally, maintaining an up-to-date product catalog required frequent, capital-intensive physical photoshoots, creating a bottleneck in their e-commerce go-to-market strategy.
The Solution
Fraction Labs deployed a custom AI Business OS to unify customer acquisition and operational workflows.
Infrastructure: Re-architected the web frontend using modern frameworks for sub-second load times.
Automation: Integrated an autonomous scheduling agent to handle bookings without human intervention.
Generative Pipeline: Developed a custom image synthesis workflow to generate photorealistic product catalogs, bypassing physical photography entirely.
The Impact (ROI Data)
Speed to Market: 48 Hours
Context: From initial audit to live deployment of the full web infrastructure.
Production Savings: 100%
Context: Reduced model and studio photography costs to $0 via Generative AI.
Customer Acquisition: Positive Trend
Context: Immediate increase in walk-ins and digital bookings attributed to premium UX.
"The Business OS unified our operations. Generative marketing pipelines directly increased our bookings and revenue."
~ R Raju, Miracle Touch Salon
Future Roadmap
Status: In Active Development
We are currently scaling the Miracle Touch Salons' infrastructure from "Digital Presence" to "Autonomous Growth." The next deployment cycle focuses on three key automation vectors:
Generative Video Commercials: We are training custom video-generation models to synthesize high-fidelity commercial ads entirely from text prompts. This eliminates production costs and allows for rapid A/B testing of creative angles.
Autonomous Ad Operations: We are building a programmatic ad stack that not only generates creatives but also automates the media buying and targeting process, optimizing ad spend in real-time.
End-to-End Voice Agents: To fully close the loop, we are deploying 24/7 Voice AI Agents. These agents will handle inbound customer calls, answer service queries, and book calendar appointments directly into the CRM without requiring human intervention.

We re-architected the client's legacy digital footprint, migrating from a static Notion wrapper to a fully autonomous AI Business OS. By deploying a custom React frontend and integrating a synthetic media pipeline, we transformed a passive template into a high-performance growth engine that drove a 3x increase in conversion immediately upon launch.

We bypassed traditional production by digitizing the client's physical brand assets into a custom generative model. By training AI adapters on raw label files, we synthesized photorealistic lifestyle imagery without cameras or models—transforming a capital-intensive process into an instant, zero-cost creative stream.
